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Clean Nectarine
Client
Irene Falcone
Date
2024
Category
Beauty
Services
Branding, Packaging

Project
Overview

Irene Falcon, the former founder of Nourished Life, has been at the forefront of promoting clean, toxin-free beauty for more than 17 years. Together, we collaborated to develop the Clean Nectarine product line, focusing on creating a visually striking brand identity.
This new product range focuses on natural, sustainable, and reusable skincare essentials. The name "Clean Nectarine" symbolises the concept of removing peach fuzz to reveal smooth, glowing skin—just like a nectarine. The branding was designed to be bold and eye-catching, perfectly aligning with Irene's passionate personality while ensuring the products stand out on store shelves, inviting customers to experience the freshness Clean Nectarine offers.