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Femme Verve
Client
Penny Scarce
Date
2025
Category
Female Empowerment
Services
Branding

Project
Overview

Femme Verve is a digital platform that celebrates sisterhood and self-acceptance. Through thoughtfully designed merchandise and partnerships with women's health organisations, they create meaningful impact in the women's wellness community.

The focus of this project was to evolve their visual identity and foster an new aesthetic that embodies their mission of uplifting women and fostering connection. By balancing organic illustrations and an unconventional typographic pairing, this refresh delivers a distinctive, female-positive brand presence that reflects their passion for impactful design and enhances their recognition as a purpose-driven brand.